Over the past three months, we have helped Robbe Industries, a leading manufacturing company, with industrial SEO services using our Industrial Growth System. The changes we have implemented are now showing their effect: a recovery of the authority score to 17, a significant increase in website impressions, and a clear growth in visitor numbers.
In addition, we have introduced them to Leadinfo, which now gives them monthly insight into more than 500 companies that visit their website, which helps them identify new leads.
+30.000 impressions per month
+12.000 monthly visitors
+750 monthly leads
Robbe Industries faced several obstacles that severely limited their online visibility and inbound opportunities:
- Domain migration issues: A company name change required a new domain, causing backlink loss and a sharp drop in authority score.
- Poor search visibility: The site was nearly invisible for core industry keywords.
- Competitive gap: Belgian and French competitors dominated the search results, capturing most of the inbound leads.
The result was a steady decline in organic traffic and lost sales opportunities, making immediate intervention critical.
To restore visibility and rebuild authority, we applied our four-stage framework:
1) Audit & Strategy
We performed a complete technical and competitive audit to map performance gaps and identify high-impact SEO opportunities.
2) Technical Foundation
- Repaired or redirected legacy backlinks from the old domain.
- Fixed crawl and indexing issues, improved site speed and mobile usability.
3) Authority & Content
- Built new high-quality backlinks to restore domain trust.
- Conducted keyword research around core terms (e.g., weighbridge) and optimized on-page content for search intent.
4) Expansion
- Implemented Leadinfo, providing monthly visibility into 500+ visiting companies.
- Monitored ranking improvements across Belgium and France, now 391 keywords indexed (up from 285).
Within just three months:
- +30,000 monthly impressions: major increase in visibility across Google.
- +12,000 visitors/month: consistent organic traffic growth.
- +750 qualified leads: measurable pipeline growth.
- Authority score recovery to 17: domain strength restored.
- 500+ companies identified monthly via Leadinfo, fueling direct B2B outreach.
Robbe Industries now benefits from a stable, scalable inbound system, proof that engineered marketing drives measurable industrial growth. This Belgian industrial company case study demonstrates how targeted B2B SEO strategies can transform manufacturing visibility and lead generation.
At Rising Planet, we understand that every business is unique. That’s why we offer tailored SEO strategies designed to meet your specific needs and goals. Get in touch with us and discover how we can take your business to new heights.
